Marketing Plan 101: Create Your Roadmap to Success
Are you overwhelmed by all the choices for your marketing your business in the new year? Not sure where your time is best spent? Are you following what everyone else is doing and hope it works for you too?
A well-executed marketing plan will help you:
- Define your business with SWOT Analysis (Strengths, Weaknesses, Opportunities and Threat)
- Define your target audience with buyer personas
- Discover tools you will need to execute on your marketing plan
- Measure and Optimize your Marketing Efforts
- Define your brand with proper visuals and messaging
- Learn how to use AI (Artificial Intelligence) tools to build parts of your marketing plan